头脑风暴新方案

Alright team, let's kick off our brainstorming session for the new client acquisition strategy. We need some fresh ideas today. Who wants to get the ball rolling?

I can start. I've been thinking about a referral program. What if we offer existing clients a substantial discount for every new client they bring in?

That's a solid idea, Emma. We'd have to figure out the exact discount structure, but it has potential to leverage our current customer base. Does anyone have thoughts on potential challenges with that approach?

From a data perspective, we'd need a robust tracking system to ensure accurate attribution. Also, we'd want to avoid situations where loyal customers feel penalised if they don't refer anyone.

Good point, Ava. We definitely need to factor in customer sentiment. What about exploring partnerships? Could we collaborate with complementary businesses to cross-promote?

That's a promising avenue. I was actually thinking along those lines. Imagine partnering with a finance firm if our product is tech-oriented. It opens up a whole new lead source.

I like the sound of that. We could even look at co-hosting webinars or joint events to showcase our combined value proposition. That could significantly boost our visibility.

And for tracking partnership success, we'd establish clear KPIs upfront, like shared leads or conversion rates from joint initiatives. It's crucial to have measurable outcomes.

Excellent contributions, everyone. We've got two strong contenders: a refined referral program and strategic partnerships. Let's dig deeper into the specifics of both for our next meeting. Thanks for the great ideas!